Thursday, June 11, 2009

Samsung M7600 Beat DJ review: Scratching the beat

Gsmarena have posted a review of the Samsung M7600. Here are the key features, main disadvantages and final impression.

Key features:
- Stand-out design
- Quad-band GSM and 3G with HSDPA support
- 2.8" 16M-color AMOLED touchscreen display of WQVGA resolution
- 3.2 megapixel autofocus camera with LED flash and VGA video at 15 fps
- Accelerometer for screen auto rotate
- Proximity sensor for auto screen turn-off
- MicroSD card slot (up to 16 GB), 8 GB card included
- Built-in GPS receiver with A-GPS support, Google Maps
- Stereo Bluetooth (A2DP)
- DivX/XviD video support
- Stereo FM radio with RDS, FM recording
- Standard 3.5mm audio jack
- Office document viewer
- Smart dialing
- BeatDJ app for scratching and sampling

Main disadvantages:
- User interface is quite laggy
- BeatDJ app could've been better and more responsive
- No virtual on-screen QWERTY keyboard
- Limited Flash support in browser
- Poor music reproduction quality

Samsung M7600 Beat DJ has teen written all over. That's not necessarily a bad thing though. It's hard to imagine the M7600 will ever reach the younger crowd (especially having that steep pricing) but if it can entertain and entice its target audience, it has all the right to hope. Of course, it will probably never be more than a niche product, but one thing we can't deny: the M7600 Beat DJ has that niche all to itself.

All right, the Beat DJ may be just too focused to achieve mass appeal but it definitely isn't a concept only handset. It sure rides on a unique feature (cunningly highlighted by a unique design) but the platform is a very welcoming, familiar and friendly touchscreen by Samsung. The nice OLED screen, good imaging, video playback and fast data do round off a nice package.

Samsung M7600 Beat DJ is hard to compare to what seemed the main competitors at first glance due to its unexplainably high price tag at the moment (above 400 euro). A price like this puts it into a whole different market category where other, much more capable phones reign supreme.

We are not even going to compare it to those, as it would be like comparing apples to oranges. It just feels a lot more appropriate to measure the Samsung M7600 up against the LG Cookie and the rest of them affordable touchscreens - both in performance and equipment.

To wrap it all up, we began by calling the M7600 Beat the DJ. We don't intend to go on and on now about how it's not quite the DJ we hoped for. Nor are we gonna ask how many Samsung Serenatas you've actually seen around. We guess a niche device will always be a niche device. It's obvious that the BeatDJ app is not a dream come true but it sure leads its own little way of exploring the opportunities of touchscreen.

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