T-Mobile are getting out the big guns in the smartphone battle against the iPhone, with an opening salvo of the Android-powered LG InTouch Max, Sony Ericsson XPERIA X10 and the HTC ‘Bravo’ in early 2010.
Leading with the promise of unlimited internet for their range of ‘always-on’ devices and profusion of free apps available in the Android market, the network hopes to steal attention (and sales) away from the ever-popular Apple iPhone and give consumers a selection of some cutting edge hardware.
Leading the charge is the LG InTouch Max, a recently announced social networking slider with a plethora of features (which you can read more about here), and will be for sale on the 4th of February.
UPDATE: The InTouch Max has jumped the gun and is available now! Check it out on our GW620 deals page!
The XPERIA X10 – launching as a joint flagship for Sony Ericsson with the Symbian-toting, HD-shooting Sony Ericsson Kurara – will be March’s first heavy hitter with a 4-inch WVGA touch display, 8 megapixel camera and Snapdragon processor.
Sporting a heavily customised interface that merges the best of on- and offline content in a single screen, the Sony Ericsson XPERIA X10 is heavily tipped for success by network and manufacturer alike.
With a reported ad spend in the region of £4 million on the X10, not to mention the issues faced with the Satio, Aino and X2 upon their respective launches, it will have to be.
The final push at the end of the month is the HTC Bravo - a ‘near identical’ device to the Nexus One according to sources – bringing advancements like an optical trackpad for scrolling (getting one over on the Google phone’s old-school trackball), multi-touch for iPhone-esque pinching to zoom and the Sense user interface that we fell in love with on the HTC Hero.
Whilst Bravo may not be the final name for the device, we can confirm that the handset will be equipped with the latest Android build, the same 3.7-inch display and 5 megapixel autofocus camera currently seen on the Nexus One, and be available for free on a £35 per month tariff.
If there is one phone that seems likely to topple Apple’s ivory tower, this one could be it…oh, and check out our sneaky exclusive picture of the HTC Bravo in the flesh, optical trackpad and all!
With a strong handset line-up like that, the network could have a serious chance of turning the heads of those not seduced by the iPhone’s almighty presence, as well as dramatically increasing the meagre 2% share of the market that Android currently represents.
However, the allure will be in the price point as much as anything, but with the X10’s big presence and the Bravo’s killer specs, these could well be the phones to turn the tide for both T-Mobile and Android in the smartphone wars.
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