PocketBook IQ 701 in Russia has fallen twice

Bulk sales of the model PocketBook IQ 701 started in early 2011. This device is a hybrid bukridera and Tablet PC. In performance and design model is similar to the tablets, but proprietary software for reading electronic books from the company PocketBook was referred to another class. The company positions the device as PocketBook multimedia bukrider - reader with the ability to play multimedia content (images, audio, video). According to analyst group SmartMarketing, PocketBook IQ 701 has become the second most popular in Russia after the tablet Apple iPad; the second half of 2011 the company was able to realize PocketBook more than 75 thousand copies PocketBook IQ 701 and take 17% of Russia's "pill." Until the end of 2011 PocketBook plans to sell about a quarter million units PocketBook IQ701. In mid-November MSRP PocketBook IQ 701 is reduced by almost two-fold: previously it was 6740 rubles. Now - 3490 rubles. The unit is offered for the same price as the cheap readers with TFT-screens, as well as low cost tablets based on Android. PocketBook IQ 701 is equipped with a 7-inch touchscreen display with 600 x 800 pixels, wireless adapter Wi-Fi, 2GB of memory and a pair of speakers. The device operating system Android 2.0. Multimedia bukrider PocketBook IQ 701 is available in three colors: white, blue and red. It is available in the federal and regional retailers that sell digital electronics ("M-Video", "Eldorado", "MediaMarkt", "The Messenger", "ION", "Kay", "Computer World"), as well as in specialty retail PocketBook company stores and its online store.