Tuesday, April 14, 2009

U.S. EPA Recognizes SAMSUNG Electronics America's Commitment to Helping Consumers Lead a Greener Digital Lifestyle

Samsung receives ENERGY STAR Award for Excellence in Product Labeling on energy-efficient products; Becomes a SmartWay Partner to help reduce greenhouse gases in freight transport

RIDGEFIELD PARK, N.J. – Samsung Electronics America, a market leader and award-winning innovator in consumer electronics and telecommunications, announced two important achievements as a result of its relationship with the U.S. Environmental Protection Agency (EPA) and the U.S. Department of Energy (DOE), and its continued commitment to responsible environmental stewardship. Samsung has been named as an award recipient for Excellence in Product Labeling from the EPA and DOE’s ENERGY STAR program. Samsung’s ENERGY STAR accomplishments were recognized at an awards ceremony in Washington, D.C. yesterday. In addition, Samsung has become an official member of the EPA’s SmartWaySM Transport Partnership, as a shipping participant.

“Samsung is committed to helping consumers lead a greener digital lifestyle, whether it is making the identification of energy-efficient products easy, or taking the necessary steps for the environmentally friendly transport of those products,” said Kris Narayanan, director of marketing for Samsung Electronics America. “We are honored to work with the EPA and DOE, both as a SmartWay Partner and ENERGY STAR award recipient, to further our collective commitment to advancing environmental initiatives within the electronics industry.”

Samsung has been recognized for Excellence in Product Labeling as part of the ENERGY STAR program, a joint initiative between the EPA and U.S. Department of Energy to promote energy-saving products. This award recognizes important contributions to raising ENERGY STAR visibility among consumers through consistent, high-profile placement of the ENERGY STAR logo on select, energy-efficient products. The ENERGY STAR Awards for Excellence in Product Labeling are given to organizations to recognize their efforts to improve energy efficiency and reduce greenhouse gas emissions, resulting in significant cost savings to consumers. Award winners are selected from more than 12,000 organizations that participate in the ENERGY STAR program. Last year alone, Americans with the help of ENERGY STAR initiatives saved $19 billion on their energy bills and reduced greenhouse gas emissions equivalent to those of 29 million vehicles.

Samsung, which holds the #1 marketshare in LCD HDTVs in the U.S., has been an ENERGY STAR partner since 1996, demonstrating the company’s commitment to helping consumers lead a greener digital lifestyle through the creation of energy-efficient electronics. These products not only reduce power consumption, but also save consumers money. In 2008, Samsung helped consumers save more than $50 million in energy costs with its ENERGY STAR products. In 2009, more than 600 Samsung models across its product categories will meet or exceed ENERGY STAR guidelines, including all Samsung HDTVs, dishwashers and washing machines.

“Widespread, consistent use of the ENERGY STAR label is critical to helping consumers find quality, energy-efficient products,” said Kathleen Hogan, Director of the Climate Protection Partnerships Division at the U.S. EPA. "Samsung’s dedication to placing the ENERGY STAR label on all qualifying products helps consumers identify products that not only save energy and money, but also help combat climate change.”

Samsung also recognizes the impact that the freight transport of its products to their end destination has on the environment. That is why Samsung has become part of the SmartWay Partnership. SmartWay is an innovative partnership with the EPA that reduces greenhouse gases and other air pollutants, improves fuel efficiency and recognizes partners for setting and achieving greenhouse gas reduction goals in freight transport. As a shipping partner, Samsung will, among other activities:

• Determine the percentage of freight shipped (or received) by SmartWay Transport Partnership carriers
• Measure the greenhouse gas emissions of freight facility operations using EPA’s FLEET Performance Model -Shipper Module
• Increase the percentage of freight shipped (or received) with SmartWay Transport Partnership Carriers on the FLEET Performance Model, and identify a goal to reduce the greenhouse gas emissions of freight facility operations
• Report progress toward achieving each of these goals to EPA annually

“I am pleased to welcome Samsung to the SmartWay Transport Partnership,” said Marge T. Oge, Director of the Office of Transportation and Air Quality, EPA. “They join the Partnership in a commitment to increase fuel efficiency and make freight-related environmental improvements.”

For more information about Samsung’s environmental initiatives, please visit www.samsung.com.

About ENERGY STAR
ENERGY STAR was introduced by the U.S. Environmental Protection Agency in 1992 as a voluntary market-based partnership to reduce greenhouse gas emissions through increased energy efficiency. Today, in partnership with the U.S. Department of Energy, ENERGY STAR offers businesses and consumers energy-efficient solutions to save energy, money and help protect the environment for future generations. More than 12,000 organizations are ENERGY STAR partners committed to improving the energy efficiency of products, homes, buildings and businesses. For more information about ENERGY STAR, visit www.energystar.gov or call toll-free 1-888-STAR-YES (1-888-782-7937).

About Samsung Electronics America, Inc.
Samsung Electronics America, Inc. (SEA), based in Ridgefield Park, NJ, is a subsidiary of Samsung Electronics Co., Ltd. The company markets a broad range of award-winning consumer electronics, information systems, and home appliance products, as well as oversees all of Samsung’s North American operations including Samsung Telecommunications America, LP, Samsung Semiconductor Inc., Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc. As a result of its commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. The company was ranked #6 in the Electronics Industry segment in Fortune Magazine’s “Most Admired Companies 2008,” and named as one of Fast Company’s “Fast 50 Most Innovative Companies of 2008.” Among popular BusinessWeek rankings, the company ranked #26 in the publication’s “Most Innovative Companies of 2008” and #21 in the “100 Best Global Brands” for 2007. Samsung Electronics Co, Ltd. is also a top patent holder, ranking second overall in the U.S. in 2007. Please visit www.samsung.com for more information.

About Samsung Electronics Co. Ltd
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$105 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of two main business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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