Monday, November 30, 2009

Nokia: "We must position ourselves from scratch"

After the break-ins in sales and profit for Nokia intends to accelerate its restructuring and develop as quickly as possible from the phone manufacturer to a provider of Internet solutions.

It was even a sale of the mobile phone manufacturing long conceivable, "said Nokia's Anssi Vanjoki Board, who is considered a potential successor to CEO Olli-Pekka Kallasvuo, the magazine Business Week. "We must seize the opportunity to set up Nokia completely new. From the producer of mobile phones is a provider of Internet solutions. I am very confident that Nokia comes out stronger from this transformation. "

Vanjoki admits that Nokia is lagging behind the developments of Apple, Google and BlackBerry maker RIM afterward. "We were not prepared for the attacks perfectly, because we are certainly addressing the necessary reconstruction is too slow. In principle, we were already clear even two years ago that the reconstruction can not wait. But it was the economic crisis has brought the urgency in mind. Today, everyone at work really Nokia to this revised approach, so that Nokia is also a provider of mobile solutions and applications is a strong player. "

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Nokia Mobile Telecommunications can also cause that separates it from the production of Nokia mobile phones. "One should never say never. But today, our factories and our global logistics network is an important competitive advantage that we should not give out his hand. We still build all the phones themselves and are so successful was because we are able to carry 500 million units per year in every corner of the world. "

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