Monday, December 14, 2009

Turkcell and RIM Announce the New BlackBerry Curve 8520 for Customers in Turkey

Approachable New Smartphone Offers Email, Messaging, Social Networking, Music and Entertainment for People on the Go.

Istanbul, Turkey and Waterloo, Canada - Turkcell and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) announced the new BlackBerry® Curve™ 8520 smartphone for customers in Turkey. The handset, a new addition to the BlackBerry Curve series of smartphones, will be available from Turkcell with unlimited BlackBerry® Internet Service at a price of 59 TL per month over 24 months.

The slim new BlackBerry Curve 8520 is an incredibly approachable smartphone. For people who like to be connected, it provides easy mobile access to email, messaging (IM, SMS, MMS) and popular social networking sites (including Facebook® and MySpace) and features a highly tactile full-QWERTY keyboard for comfortable, accurate typing. It also features rich multimedia capabilities and easy access to music, games and other mobile apps for entertainment on the go.
The BlackBerry Curve 8520 smartphone is a world phone and it is also Wi-Fi®-enabled, providing customers faster Web browsing and extended data coverage.

In addition to providing customers with the industry’s leading mobile email and messaging solution, the BlackBerry Curve 8520 smartphone is designed to be efficient and convenient. It introduces an innovative touch-sensitive optical trackpad, which makes scrolling and selection smooth and easy for a great navigation experience. It is also the first BlackBerry® smartphone to feature dedicated media keys, smoothly integrated along the top of the handset, giving customers an easy, convenient way to control their music and videos.

Berna Akyüz Öğüt, Terminal Management Division Head, Turkcell commented: “Since its foundation, Turkcell has operated with the vision of offering customers the latest technology and products. RIM is a world leading smartphone manufacturer and we are sure that our customers will love the BlackBerry Curve 8520 as it is very approachable and comes packed with many exciting features.”

“More and more cell phone users are choosing to upgrade to a smartphone and the new BlackBerry Curve 8520 will undoubtedly convince many more people in Turkey to make the switch. It is a great new addition to the BlackBerry Curve series and delivers all the great messaging, social networking and multimedia features that customers have come to love about BlackBerry smartphones,” said Carlo Chiarello, vice president, product management, Research In Motion.

Key features of the BlackBerry Curve 8520 smartphone include:

Easy-to-use full-QWERTY keyboard and touch-sensitive trackpad for reliable, responsive typing and navigation
256 MB Flash memory and a 512 Mhz next generation processor for enhanced performance
Premium phone features including voice activated dialing, and Bluetooth (2.0), with support for hands-free headsets, car kits, stereo headsets and other Bluetooth peripherals
2 MP digital camera with zoom and video recording
Advanced media player for music, pictures and videos, with dedicated media keys and a 3.5 mm stereo headset jack, plus BlackBerry® Media Sync, which makes it easy to quickly sync music from iTunes® or Windows Media® Player with the smartphone*
BlackBerry® Internet Service support for access to up to 10 supported email accounts, including most popular ISP email accounts such as Yahoo!®, Windows Live™ Hotmail®, AOL® and Gmail™; and BlackBerry® Enterprise Server support, which provides advanced security and IT administration features for corporate deployments
Expandable memory via hot swappable microSD/SDHC memory card slot, supporting up to 16 GB cards today and expected to support next generation 32 GB cards when available; a 2 GB card is included
Built-in Wi-Fi (802.11 b/g)
Quad-band world phone: EGDE/GPRS/GSM (850/900/1800/1900 MHz)
Removable/rechargeable battery with approximately 4.5 hrs. of talk time and 17 days of standby

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